Snowmass Village Qittles
Snowmass Village is taking Qittle to a new level by using it in its national campaigns for advertising everything related to this family-oriented mountain town.
The premier Rocky Mountain resort is often featured as one of the best ski areas in North America and will use Qittle solutions to promote specials on the mountain and off, advertise activities and events and get ahead with marketing efforts for the summer. Qittle will help locals and dedicated tourists alike stay up to date on everything happening in the village, as well as enticing them to come back for discounts and specials at their favorite local spots.
Let me know what’s going on, dude
I was in Portland, Oregon-the land of all things cool-this weekend. Salmon, rockin coffee, and of course where good music is everywhere. Death Cab for Cutie anyone? I was tooling around on a Friday, doing all the usual things, fighting with mom, digging through piles of mementos, wondering if that pair of jeans from highschool still fit (not) when I got a text message from a familiar stomping ground, the Aladdin Theater. I don’t know how they got my number, but I probably was on their mailing list from one of the many shows I have seen there in my years as a (now reformed) music groupie. Or maybe it was through one of the oh, 300 + friends I now have on Facebook all over the country, many of whom I’ve shared, achem,”musical experiences”, with over many years. Yes I DID travel to see music- I’ve seen much of this country as a music lover. I was totally psyched! It told me the date, time and provided an easy link as to who was going to be onstage and even the cost of cover. But hey now, I’m used to getting in for free after all of my devotion… or at least I want a backstage pass. How awesome is this? Instead of scouring lame newspaper weeklies or wasting time online a searching who was rippin it up in town that night, I was immediately alerted as to what was going on in the music world I so loved, and still do, …although these days I’ve grown up a bit- and only bust out the glitter, little black tank, and tight jeans from highschool (that no longer fit) on special occasions. I was in Portland, and someone knew it. Bless this little qittle and rock on.
Wal-Mart goes Mobile
Wal-Mart is also stepping up its new-media efforts. The Morning News, an Arkansas newspaper, reports that Wal-Mart is now reaching out to female heads-of-households via Facebook, YouTube and Twitter. The company is also said to be stepping up its use of mobile ads, texting women who want to know about pending price cuts.
Local Publications as a Lead Source
A trip to a popular diner/hotel or library in your city should reveal a ton of FREE local publications running the gamit from;
Weekly newspapers, classified magazines(pennysavers), Health and auto monthlies and so on. While each of these publications offer a gaggle of leads of those businesses already advertizing, the publishers THEMSELVES offer an opportunity to purchase Qittle SMS bundles in BULK and then offer them to THEIR clients thus saving a sales effort to each of them single-handedly. Should this approach not gain interest initially, an effort should be made to contact the 1/4page and up advertizers directly and present Qittle to them. Once one business uses Qittle, it will lead to other sales and exclusivity(cuisine for restaurants) can be a strategy to get long term rollover commitments.
The Inn at Aspen Qittles
The Inn at Aspen, official hotel of the ESPN Winter X Games Qittles to get their message out to all of the potential ski guests that populate Aspen, Colorado during the winter months.
The hotel offers ski in/ski out access to Buttermilk Mountain and is a property of ResortQuest, — a vacation rental company that has been renting in the Aspen area for over 30 years. The Inn will be an example of how other hotels can use Qittle to promote specials and confirm reservations with guests.
Who is Text Messaging
New research from Sprint confirms that the under-30 crowd is definitely texting in mass, and they’re driving their parents to text, too. The number of adults who are texting has risen from two years ago, when a 2006 Pew Research study cited that 13 percent of adults ages 50-64 used the text messaging function on their mobile phone. The Sprint study reveals that now 20 percent of adults ages 55-64 send text messages.
According to a survey conducted by Opinion Research Corp. (ORC), a text is far more likely to elicit a quick response than voice mail. In fact, those under the age of 30 are four times more likely to respond within minutes to a text message compared to a voice mail, and 91 percent respond to a text message within one hour. Adults 30 and older are also quick to text — and are twice as likely to respond within minutes to a text message as compared to a voice message.
Other key findings from the research include:
- With the exception of ages 65+, all age groups are more likely to respond to a text message more quickly than a voice message. Predictably, among adults under 30 years of age, 78 percent say they respond immediately or within minutes to a text message. Even 54 percent of 55- to 64-year-olds said they respond to a text message immediately or in minutes.
- Nearly all (96 percent) of those under 30 who are texting send messages to their friends, and 51 percent text their parents. The texting habits of adults ages 55-64 are almost the polar opposite — 76 percent text their kids, but only 56 percent text friends.
- Adults ages 55-64 are three times more likely to text their children than a co-worker, even though their young co-workers are more likely to respond to a text message faster than a voice message.
- Texting frequency steadily declines with age. Eighty-five percent of 18- to 24-year-olds surveyed text at least once a day, and 67 percent text 10 or more times per day, compared to 41 percent of 55- to 64-year-olds who text at least once a day, and 12 percent who send 10 or more messages a day.
