Archive for March 6th, 2009
LOVESAC TO START USING TEXT MESSAGING FROM QITTLE
LOVESAC TO START USING TEXT MESSAGING FROM QITTLE
America’s favorite alternative furniture company encourages clients to get comfy by texting
Aspen, CO (March 6th, 2009) – Qittle is working with everyone’s favorite alternative furniture company, LoveSac, to provide SMS services for the company’s clients. http://www.lovesac.com/
The mobile marketing company will aim at a text messaging campaign in line with LoveSac’s dynamic advertising techniques, such as their popular traveling LoveSac bus.
Since it’s beginning in 1995, LoveSac has quickly become a furniture favorite. With over 22 retail locations, a huge web presence and the mobile LoveSac lounge (bus), the original idea of a giant five-person foam-filled bag has expanded to include all types of alternative furniture. Including the newest phenomenon, “Sactionals.” Shawny D., founder of LoveSac, is a proponent of new ways to advertise and has decided to use Qittle to spread his “love” via mobile marketing.
“LoveSac is into spreadin’ the love wherever we can, however we can. Texting via Qittle gets “LoveSac” in the front pocket and in the heads of anyone who sees the LoveSac Bus.” Shawn D. Nelson Chief Sac of LoveSac
The LoveSac bus leaves for its first leg of the spring tour at the beginning of March with the text verbiage printed on the side.
“We are excited to be working with such a fun company, who is very passionate about what they do. Their story of success is something we admire and is something we are striving to achieve here at Qittle,” said Casey McConnell, CEO of Qittle.
LoveSac has an underground following, having been featured on sets of numerous TV shows, in celebrity homes, and in movies. But having never used traditional advertising, it has grown by the merits of its products and brand, focused on delivering the ultimate in practical and unique media room and TV room furniture.
The company has expanded into a small nationwide retail chain and has added to its product line by including a full line of extremely unique media room furniture, including the newly famous Sactionals—washable, changeable, extremely modular furniture. Nelson sees mobile marketing as a way to reach out to LoveSac’s demographic.
Qittle helps businesses create, customize and manage a mobile marketing initiative. Launched on the dawn of a worldwide mobile reign, Qittle brings the message to the customer through the mobile phone-a device most customers don’t leave home without. Qittle is backed by the industry leader in secure mobile information management. The company serves as an SMS OEM to the software and services industry. It has signed up numerous clients including MindBody Software, Snowmass Village, YNot Advertising, Grocio, ResortQuest, Joie de Vivre Hotels, High Tower Agency and The Aspen Club & Spa. http://qittle.com
If you would like more information on Qittle, or to schedule an interview with Casey McConnell, please contact Erin Robinson at 248.515.0955 or erin@qittle.com.
