Archive for July 21st, 2009
What do customers want?
To start, customers want product value that exceeds the price they’re paying. Next, they want a level of service that rises above their expectations. As proof, two of the top 15 Customer Service Champs are Amazon.com and Zappos.com, both known for discount prices and exceptional service.
Click here to read the full article “What Customers Want from Customer Service”
The world according to Matthew Robson aged 15 and a half
15 year old Matthew Robson an intern for 2 weeks at Morgan Stanley has the banking world abuzz with his youthful wisdom. Girls are a lot more prone to spend their time on social networking sites. Matthew uses Facebook but his accounts with Piczo and Bebo have lapsed and Twitter is strictly for the elderly. “It’s aimed at adults,” he said.
His supervisors thought the report “one of the clearest and most thought-provoking insights we have seen” and published it. Matthew, meanwhile, finished his internship and went on scout camp. The bank said that the response to his report had been enormous – generating six times the usual level of interest.
